DIRECT MAIL ONLY 14.5 CENTS
|Q: What is Every Door Direct Mail (EDDM)
|A: EDDM is a new program developed by the US Postal
Service for local retailers and other location-based businesses that
want to market by mail to households and businesses in a
specific neighborhood. EDDM is the most cost effective way to market
your product and reach to millions of users. Technically Speaking,
EDDM is Standard (bulk) Class mail. The difference is that EDDM
mailpieces do not require a name OR address because every delivery
point on a specified mail carrier’s route receives a mailpiece and
it mails at very low postage rates.EDDM is designed for small volume
mailers who mail less than 5,000 EDDM mailpieces a day and has
special rules.Mailers must be willing and able to drop the mail off
at the local Post Office retail unit responsible for the delivery of
the mail or have Franchise Printing & Design ship it to the proper
|Q: Is there a minimum or maximum volume for each
EDDM Retail mailing?
|A: There’s both a minimum and a daily maximum. You must mail at
least 200 pieces and to at least one carrier route each time you
mail, so the minimum number of pieces required is the number of
active deliveries on a single carrier route, but not less than 200.
The maximum number of pieces is 5,000 per Post Office, per day.
There’s also a limit of five 5-Digit ZIP Codes per EDDM
EDDM Retail require any USPS permits?
|A: No USPS postage permits or annual fees are required with
EDDM Retail, but program registration with USPS is required
|Q: Do I need a mailing list?
|A: EDDM Retail uses a “simplified” address of Postal
Customer instead of street numbers or boxes so no mailing list is
required. You just need a list of mail routes and active delivery
counts, which can be obtained free of charge from the USPS
EDDM website. Your target area can be a city, neighborhood or a
specified distance from your business. To identify which USPS mail
routes match your target area visit this USPS site for information
about delivery routes and number of deliveries per carrier route.
|Q: What is the postage rate for EDDM Retail?
|A: Postage is one simple rate of 14.5 cents per qualifying EDDM
|Q: How is postage paid on EDDM Retail mailings?
|A: Payment must be made directly to the local retail
Post Office at the time of deposit using a check or money order made
out to “Postmaster” or “Postal Service” in the amount of the postage
for your EDDM Retail.
|Q: Who can I mail EDDM to?
|A: With Every Door Direct Mail you can mail to all homes and
businesses in a mailing route. Each zip code is comprised of many
different routes. Each of these routes contain approximately 300-600
homes and businesses.
|Q: Can I print the EDDM cards on my home printer?
|A: We don't recommend that you try to print EDDM on your home
printer because the paper stock required is too thick. Additionally
the cost of toner is very expensive, and the quality will not be the
same as if it was printed by a commercial printing company. We are
offering discounted print rates to help customers take advantage of
this new program.
|Q: More Questions ??
|A: Please call Corey at 512-573-1977